This is a quote a good friend of mine came across and shared with me recently. It’s a rock solid mission from the team at obvious.com that embodies everything I believe a company should stand for. It’s what doing “important work” is all about.
Our definition of success has three basic ingredients—positive impact, happiness, and financial reward. We love building products that benefit individuals, organizations, and society. We’re also very keen on creating a workplace culture that is fun and gives us all the feeling that we’re doing the most meaningful work of our lives. Our approach to work is as significant as the work itself.
The most important part of creating this work culture and building these meaningful products is people — but not just any people. People that are often smarter than us, different from us, passionate like us, and dedicated to the idea that the whole is greater than the sum of its parts.